Privacy Policy

Last Updated: 8 December 2024

1. Who We Are

Data Controller: Digital Horizon Web Design
Location: Antrim, Northern Ireland, United Kingdom
Email: hello@digital-horizon.co.uk
Phone: +44 7543 129891

Digital Horizon is the data controller responsible for your personal information. This means we determine how and why your personal data is processed.

2. Information We Collect

2.1 Information You Provide Directly

We collect information you voluntarily provide when you:

• Contact Us: Name, email address, phone number, company name, and any information in your message
• Request a Quote: Business details, project requirements, budget information
• Subscribe to Updates: Email address and preferences
• Use Interactive Tools: Information entered into demo booking systems, speed tests, or audit tools (this data is not stored)

2.2 Information We Collect Automatically

When you visit our website, we automatically collect:

• Technical Information: IP address, browser type, device type, operating system
• Usage Data: Pages visited, time spent on site, referral source, clickstream data
• Cookies: Small text files stored on your device (see Section 6)

2.3 Information from Third Parties

We may receive information about you from:

• Analytics Services: Google Analytics provides aggregated usage statistics
• Social Media: If you interact with our social media profiles
• Referrals: Information provided by business partners or clients who refer you to us

3. How We Use Your Information

We process your personal data only when we have a lawful basis to do so. We use your information for:

3.1 Providing Our Services (Contractual Necessity)

• Responding to your enquiries and providing quotes
• Delivering web design and digital services you've commissioned
• Communicating about ongoing projects
• Processing payments and managing accounts
• Providing customer support

3.2 Marketing Communications (Legitimate Interest / Consent)

• Sending you newsletters, tips, and updates about our services (with consent)
• Sharing relevant case studies and industry insights
• Informing you about new services that may benefit your business

You can unsubscribe at any time using the link in our emails or by contacting us directly.

3.3 Website Improvement (Legitimate Interest)

• Analyzing how visitors use our website
• Improving website performance and user experience
• Testing new features and functionality
• Troubleshooting technical issues

3.4 Legal Obligations

• Complying with legal requirements and regulations
• Maintaining records for tax and accounting purposes
• Protecting our legal rights and interests

4. Legal Basis for Processing

Under UK GDPR, we process your personal data based on one or more of these lawful bases:

• Consent: You have given clear permission for specific processing activities
• Contract: Processing is necessary to fulfill a contract with you
• Legal Obligation: Processing is required by law
• Legitimate Interests: Processing is necessary for our legitimate business interests, balanced against your rights

5. How We Share Your Information

We do not sell, rent, or trade your personal information. We only share your data in these circumstances:

5.1 Service Providers

We work with trusted third-party service providers who process data on our behalf:

• Email Services: FormSubmit.co for form handling
• Analytics: Google Analytics for website statistics (anonymized)
• Hosting: Web hosting providers for website infrastructure
• Payment Processors: Secure payment gateways for transactions

All service providers are carefully vetted and required to protect your data in accordance with UK GDPR.

5.2 Legal Requirements

We may disclose your information if required by law, court order, or to:

• Comply with legal processes
• Protect our rights, property, or safety
• Prevent fraud or illegal activity
• Respond to government requests

5.3 Business Transfers

If Digital Horizon is acquired or merged with another company, your information may be transferred. We will notify you of any such change.

6. Cookies and Tracking Technologies

6.1 What Are Cookies?

Cookies are small text files stored on your device when you visit our website. They help us provide a better user experience.

6.2 Types of Cookies We Use

• Essential Cookies: Required for the website to function properly (e.g., security, navigation)
• Analytics Cookies: Help us understand how visitors use our site (Google Analytics)
• Functional Cookies: Remember your preferences and settings

6.3 Managing Cookies

You can control cookies through your browser settings:

• Block all cookies
• Allow only certain cookies
• Delete existing cookies

Note: Disabling cookies may affect website functionality.

Google Analytics: We use Google Analytics to understand how visitors interact with our site. Google Analytics collects information anonymously. You can opt out using the Google Analytics Opt-out Browser Add-on.

7. Data Retention

We retain your personal data only for as long as necessary:

• Enquiries: 2 years from last contact
• Client Records: 7 years after project completion (for tax/legal purposes)
• Marketing Data: Until you unsubscribe or request deletion
• Website Analytics: 26 months (Google Analytics default)

8. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

8.1 Right of Access

You can request a copy of the personal data we hold about you (Subject Access Request).

8.2 Right to Rectification

You can request correction of inaccurate or incomplete personal data.

8.3 Right to Erasure ("Right to Be Forgotten")

You can request deletion of your personal data in certain circumstances.

8.4 Right to Restrict Processing

You can request that we limit how we use your personal data.

8.5 Right to Data Portability

You can request your data in a structured, machine-readable format.

8.6 Right to Object

You can object to processing based on legitimate interests or direct marketing.

8.7 Rights Related to Automated Decision-Making

We do not use automated decision-making or profiling.

How to Exercise Your Rights

To exercise any of these rights, contact us at hello@digital-horizon.co.uk. We will respond within one month.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal data:

• Encryption: SSL/TLS encryption for data transmission
• Access Controls: Restricted access to personal data
• Secure Storage: Data stored on secure servers
• Regular Backups: Secure backup procedures
• Staff Training: All team members trained on data protection

While we take reasonable precautions, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

10. International Data Transfers

Your data is primarily processed within the United Kingdom. If we transfer data outside the UK, we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the UK Government
• Adequacy decisions recognizing equivalent data protection
• Binding corporate rules

11. Children's Privacy

Our services are not directed at children under 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately.

12. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these sites. Please review their privacy policies before providing any personal information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Significant changes will be communicated via:

• Notice on our website
• Email notification (if you're on our mailing list)
• Updated "Last Updated" date

14. Contact Us

15. Complaints

If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the supervisory authority:

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